Investment Type: Grant
Organization Type: Non-profit
The mission of the Grab Your Wallet Alliance is to create a measurably more equitable world through the flexing of individual economic power. The organization brings together big hearted, fair minded people—especially women who make or influence up to 85% of the world’s purchasing decisions—to positively influence ethics and practices of large companies and remove long standing power imbalances in society. The alliance is a 501(c)4 non-profit based in California.
Why we invest:
As some of the biggest employers and economic powerhouses in the U.S. and beyond, major corporations and brands hold tremendous power to create positive social change. Consumers are a key stakeholder group that have the power to influence corporations to do right by their workers. We are supported Grab Your Wallet Alliance’s work in engaging consumers and corporations on issues that improve workplace equity.